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6 Keys to Common-Sense Marketing @ Webinar
May 18 @ 10:00 am – 11:00 am
6 Keys to Common-Sense Marketing @ Webinar

This is the third in a four-part Build Your Business webinar series hosted by Women’s Enterprise Centre. Click here to sign up for the whole series and save $20!

Tuesday | May 18, 2021 | 10 am to 11:30 am

One of the challenges of owning a small business is to know how to market effectively on a tight budget. In any business, particularly in small business, marketing is most effective when it is both strategic and creative. A lot of marketing is common sense; but don’t make the same mistakes that your competitors are making!

After this workshop you will:

  • Understand the 6 key marketing concepts
  • Determine the best ways to ensure that your marketing dollars and efforts are properly targeted to attract the customers you want for your business.

Facilitator: Kerrilee Auger, Skills Development Manager, Women’s Enterprise Centre

IGNITE Leadership Program for Women @ Webinar
May 19 @ 9:00 am – 11:00 am

Applications are now open for the IGNITE Leadership Program for Women!

Women’s Enterprise CentreRBC and The Forum have come together to IGNITE women leaders!

Women in mentorship, investing and advisory roles create a world of opportunities for women who follow in their footsteps, and that support is needed now more than ever.

Women form 47% of the workforce, yet make up only 5% of CEOs, less than 20% of Angel Investors and less than 20% of Board positions. And recent progress is eroding; one third of working women in Canada are considering leaving their jobs, due to increased care responsibilities during the pandemic.

We need to support women to step up, not step out – and no one does it alone.

If you’re ready to take the next step in your professional development, this program will bridge that gap to ignite and expand your network and connect you with opportunities.

We know that leadership diversity leads to innovation, economic growth and social change. Companies with more women on their boards have better financial performance. Women-owned businesses deliver more than 2x per dollar invested and 69% integrate social impact into their businesses.

If you’re advancing in your career or business, you may be familiar with WHY we need more women in leadership roles.

The IGNITE Leadership Program will show you HOW to step into the roles of Mentor, Investor, Advisor and Board Member.

Learn directly from other women who are leading the way

This program is built around the power of connections, and we have an incredible lineup of seasoned leaders who will share their expertise in each of these roles and inspire you to explore new growth opportunities.

By the end of this series, you’ll have a plan to build your own financial and social capital, accelerate your wealth and expand leadership opportunities for yourself and others.

Each session will give you the chance to:


Acknowledge your strengths and value through interactive learning sessions that give you the confidence to step up.


Hear the stories of women who give back—and those who have been impacted by their leadership!


Forge meaningful relationships with peers during breakout sessions, plus learn where you can access opportunities for your next step.


Application intake
April 12 to 25

Successful applicants
Will be notified by May 7

Program starts
May 19
All registrants will attend three virtual sessions over six weeks: May 19; June 2; June 16, 9am to 11am PDT


Who is this for?
This program is open to Canadians who identify as women. IGNITE is designed for corporate and non-profit leaders with over ten years of experience in their field, or women entrepreneurs with over five years in business.

Program cost
Program value is $250, available for $150 thanks to our generous program sponsor RBC!

Early Bird Rate: Apply by April 18 and successful applicants can join the program for $75

Program fee is due within 72 hours of acceptance into the program to secure your spot.

The Power of One: How Small Changes Can Increase Sales @ Webinar
May 25 @ 10:00 am – 11:00 am
The Power of One: How Small Changes Can Increase Sales @ Webinar

This is the last in a four-part Build Your Business webinar series hosted by Women’s Enterprise Centre. Click here to sign up for the whole series and save $20!

Tuesday | May 25, 2021 | 10 am to 11:30 am

We all know that great success happens just one day at a time, just one step at a time.
This workshop is one of those “just one more” experiences that will move you forward in your business. We will talk about one more person, one more activity, and one more question that you can add to your daily routine in order to increase productivity and grow your business into the profitable venture that you have envisioned.

In this session participants will learn how to:

  • Identify the most effective networking activities for them
  • Determine which activities they need to focus their energy on
  • Learn how to ask focused questions be successful in closing more sale

Facilitator: Kerrilee Auger, Skills Development Manager, Women’s Enterprise Centre

How to Protect Your Business from Cyber Threats @ Webinar
May 27 @ 10:00 am – 11:00 am
How to Protect Your Business from Cyber Threats @ Webinar

As the business world relies more and more on technology, strengthening cybersecurity becomes increasingly important. Cyber attacks can impact businesses of any size and leave them vulnerable to financial losses and reputational damage.

CyberSecure Canada helps small and medium organizations protect themselves from cyber threats by introducing them to 13 baseline cybersecurity controls designed to be straightforward to implement yet effective.

The voluntary cybersecurity certification program is a collaboration by Innovation, Science and Economic Development Canada (ISED) and the Canadian Centre for Cyber Security and the Standards Council of Canada. Organizations that implement the 13 controls can receive a government-backed certification that shows their customers, clients, investors and partners their valuable data is protected.

Women’s Enterprise Centre is hosting Lisa Monozlai, Economic Advisor at ISED, to show you how you can improve your business resiliency and competitive advantage by becoming CyberSecure certified. In this webinar, Lisa will share information on:

  • The 13 baseline cybersecurity controls
  • The process and benefits of CyberSecure certification
  • Free resources available to help improve your cybersecurity posture

Lisa is here to help you get the answers you need on the CyberSecure certification process! Bring us your questions or send them ahead of time >>

May 27 | 10am to 11am PT | Free Webinar

Facilitator: Kerrilee Auger, Skills Development Manager, Women’s Enterprise Centre

Panelist: Lisa Monozlai, Economic Advisor, Innovation, Science and Economic Development Canada (ISED)